Dermaglós — Enzo Fernández

Showing up at exactly the right moment. 

Watch the reel

[ About the case ]

The World Cup was rare chance for Dermaglós to strengthen its bond with Argentines from territory beyond its usual one. 

We produced the campaign fronted by Enzo Fernández, creating the content that let the brand weave skincare into the football conversation with an approach that felt close, coherent and relevant. 

brand can evolve without losing its  essence.

  1. 01 Talent management
  2. 02 Creative direction
  3. 03 Audiovisual production

[ Gallery ]

[ Gallery ]

[ The reel ]

[ The result ]

+30M digital reach on social media
+13M full views on social media
+390K clicks on social platforms
+15M impressions across digital media
+2 PTOS average market share in facial care
+1 PTO average market share in body care

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